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Travel Technology Blog

  • 4 Success Factors to Shift to Direct Distribution

    May 16, 2017

    Distributing through NDC and bypassing GDSs can be the next gold rush for airlines. It is tempting to believe the promise of controlling the offer is good enough to succeed in that challenge, but making money actually requires leading edge technology.

  • Don’t Leave Money on the Table

    March 28, 2017

    Passengers expect airlines to sell the services that could be relevant to them. And because their needs may be different at the time of booking, or on the day of departure, they should also be able to buy at any time from their PC at home, or on-the-go via the airline mobile app.

  • Metasearch: The Next Differentiation Opportunity for Airlines

    March 8, 2017

    Expedia just reported a stellar 65% revenue increase vs. same quarter last year for their hotel metasearch Trivago, just after a wave of metasearch acquisitions by Ctrip (Skyscanner) and Priceline (Momondo).

  • The ‘Sales Offer’ Creation Platform of the Future is Here: Why Not You?

    January 31, 2017

    These days we get a bit surprised when we hear some speeches at travel conferences, read the trade press or ‘thought leadership’ papers from some tech providers that ‘look-to-book caused by metasearch is a massive cost issue for airlines’ or ‘NDC requires airline systems to serve millions of searches’ and ‘consumers now require instant search’.

  • A 4-step Guide to Making Money with NDC

    January 11, 2017

    In the current industry context airline CEOs tend to be very pragmatic to make sure that every dollar invested in IT generates a positive return in a matter of months. So how can an NDC program turn into a money making machine in a few months ? Here is a 4-point checklist to get there.

  • The Future Is Already Here… Are You Ready?

    December 21, 2016

    As an airline are you worried by the pace of change in travel distribution and confused about what direction to take? The direct channel is not really direct anymore. With only a fraction (22% estimated by Google) of online travelers that go straight to an airline brand on web/mobile, that makes nearly 80% going through a ‘gatekeeper’: Meta…